So cute! My son is going to love it.
Brisket Beer Chug — Premium Tee
Brisket Beer Chug — Premium Tee
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Less than 1% of customers use our money back guarantee.
Heavyweight Fabric & Fit
Heavyweight Fabric & Fit
🌭 The Shirt That Holds Up
Built from 100% ring-spun Comfort Colors cotton, this tee has that broken-in feel right out of the box — no stiffness, no shine, no nonsense.
It’s heavier, durable, and made to handle weekend BBQs, hot grills, and whatever else the day throws at it. The fit runs true to size, drapes right, and actually looks better the more you wear it.
This is the kind of shirt you throw on before firing up the grill and forget you’re even wearing — until someone asks where you got it.
Designed, printed, and shipped in the USA by people who understand that good things take time.
Shipping & Returns
Shipping & Returns
Shipping
- FREE SHIPPING on orders of $85+
- Orders are typically shipped within 3-5 business days of placing the order.
- Once shipped, allow 3-5 business days for orders to be delivered.
- Most orders typically arrive within 7 business days.
*Please also note that the shipping rate for many items we sell are weight-based*
Returns & Refunds
The Cowbell Guarantee: We want you to love your gear. If something arrives damaged, defective, or with a bad print, we'll make it right — that's on us.
Here's the deal:
- Got a damaged or defective item? We’ll replace it or refund it.
- You have 30 days from delivery to let us know.
- The item needs to be unworn, unwashed, and in the condition you received it (free of BBQ sauce).
- Check the size chart above! If your shirt arrives and the fit just isn't working, reach out. We handle fit issues case-by-case to make sure you're taken care of.
For questions, or if something is wrong, just reach out to us at support@cowbellapparel.com.
*This policy is subject to change at any time and without notice*
Payment & Security
Payment & Security
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.

The Cowbell Community:
A Tee With Some Backbone
Heavyweight, garment-dyed cotton that shows up looking lived-in and stays that way. It hangs right, holds its shape, and doesn’t flinch at a long weekend in the yard. The rest of your tees should be nervous.
Designed & Printed in the USA
Every Cowbell Apparel shirt is designed, printed and finished right here in the USA. We use premium-quality Comfort Colors® blanks, bold inks, and an eye for detail. No shortcuts. Just real American grit — worn proud.
Exceptional Customer Experience
Hundreds of five-star reviews mention the same word: quality. That’s not luck, that’s the standard. And if you ever need us, you’ll get a fast answer from a real person, not a bot, and we’ll make it right. That’s the Cowbell Guarantee.
When you’re wearing Cowbell, you’re one of us. Welcome to The Herd.
See what The Herd is saying about Cowbell:
Customer Reviews
Overall rating: 4.9 / 5 from 1229 reviews.
Good quality product and whimsical
Margaret M. 5/5 Verified
Excellent wine tour in the finger lakes. Shirts wee loved by all!
Lori C. 5/5 Verified
The Ivory color is very nice, but it’s for a gift. The blue color is exceptional and suits me better. The quality of these t shirts is incredible! Very well made and holds up well after washing and drying. I’ve returned to buy more as gifts.
Dorothy R. 5/5 Verified
Love the "hotdog jumping into a bun" tshirt. It is a Christmas stocking stuffer for my son...he is going to love it too. Great quality and fast shipping!
Karen G. 5/5 Verified
Everyone loves it..I told them where i got it..Thanks for a great shirt!
James V. 5/5 Verified
Shirts were fantastic. Highly recommend them. Good quality.
Barbara S. 5/5 Verified
I have bought so many shirts for my son, my boyfriend, my dad and myself. I love them! And I'm happy they have soft ones now!
Kelly C. 5/5 Verified
Store owner replied: Kelly - your support of our brand means a ton!!!! Thanks for coming back again and again. And thanks for sending in the photo on this one. You rock. - Mike
My husband is picky about his tshirts but he keeps having me get these for him. Nice quality Comfort Colors and fun.
Patti L. 5/5 Verified
Store owner replied: That's what we want to hear!!! Tee looks awesome. Thanks for your support! Really appreciate you sending in the photo! - Mike
Bought this to wear to Maine for my 30th anniversary. Looking forward to wearing it! Bought husband a matching one.
Barbara H. 5/5 Verified
Love my new shirt from Cowbell Apparel. High quality Comfort Colors shirt. Also got the Gothic Glizzies, since I live in Iowa.
Rebecca Y. 5/5 Verified
Moscow Mule Dive — Premium Tee
Store owner replied: Really appreciate all the kind words, Rebecca!! Thanks a ton for your support, and for sending in the photo. Tee looks awesome! - Mike
For breakfast, I usually have a peanut butter and honey on toast sandwich. When I remember to purchase some pop tarts, I'll have them instead of my regular sandwich. Needless to say, had to get this T-shirt!!
Thomas K. 5/5 Verified
I like the shirt. It was a little bit large, even for an extra large.
Willena B. 4/5 Verified
Great quality T-shirt! Was a big hit with the person I gave it to, they love martinis with olives. Plan on getting one for myself. Just not sure what pattern I like better. They’re all really cool T-shirts.
Tony D. 5/5 Verified
I got this for my granddaughter for Christmas. She will LOVE it!
Penny K. 5/5 Verified
I bought 4 different cocktail dive themed shirts, that I'm going to give as Christmas gifts to my husband, my son, my daughter in law, and myself ;-) along with the appropriate bottle of booze related to the their t-shirt. They look great.. great quality material and designs. Great service. Cheers!!!
Joanne H. 5/5 Verified
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Stephanie R. 5/5 Verified
A gift for my daughter! We share a love for Espresso Martinis and she loved it!!
Victoria S. 5/5 Verified
This is a great looking tee and I know my friend who's getting it for his birthday will love it!
Scott M. 5/5 Verified
Love the shirt.. Got 5 compliments on first day wearing it as asking me where I got it... Cheers!
Anthony E. 5/5 Verified
Store owner replied: Hell yeah! Looks awesome. Super pumped you're loving it. Thanks for sharing the photo with us! - Mike
Love the shirt. Love cows and martinis so the shirt is perfect for me
Karen V. 5/5 Verified
Quality material, everyone loved the Boo-ze t-shirt. Great communication with company.
Michael D. 5/5 Verified
As advertised! Love it!
Don P. 5/5 Verified
These shirts are so Much fun, I have 4 and now grandson has 4, everyone loves them
Mark B. 5/5 Verified
Store owner replied: Looks awesome, Mark! Thanks for sharing the photo with us! - Mike
My daughter who loves pickles was thrilled with the shirt.
Robin C. 5/5 Verified
The quality of the product is very good. The sizing was off in my opinion but Alex quickly corrected the issue and followed up to see if I was satisfied. I would recommend purchasing from this company.
Paul R. 4/5 Verified
I LOVE these t-shirts!!!! This is my second order with you guys. So far I haven't needed to make any adjustments as I did to my olive with my first dirty martini t-shirt. You guys are the best. Love your ideas!!!! Soft, comfy and fun!!! I have received many nice compliments.
Mary M. 5/5 Verified
Espresso Martini Dive — Premium Tee
Store owner replied: Thanks for all the kind words, Mary! Your support means a ton. Appreciate you sharing the photos! - Mike
My daughter loved it. Said it was very soft and the fit was perfect
Nellie K. 5/5 Verified
Such a fun shirt! Fits perfectly and looks amazing! Comfort Color material! High quality!
Darla M. 5/5 Verified
Dirty Martini Dive — Premium Tee
Store owner replied: That's what we want to hear! Appreciate all the kind words, and for sharing the photo! - Mike
Great quality... another bday gift ...a hit!!
Lyn C. 5/5 Verified
Nice shirt
Mark H. 5/5 Verified
Great t-shirt-planning to order the pickleball one!
Dianne K. 5/5 Verified
I’ve wore this Captain Hotdog Dive shirt all over Northern California and now here in this picture, in St. Remy - Provence France. So you have gone internationale’. Love the designs and quality of your shirts. Keep up the good work. Dive on !!!!
Steve H. 5/5 Verified
Store owner replied: Looks awesome!!! Really appreciate you sharing the hotdog's journey with us!! - Mike
Such a fun t-shirt! They actually have a ton of great designs... so much so that it's hard to choose a favorite.
Etta L. 5/5 Verified
The quality of the t-shirt is so lovely and most important for its longevity. First wear my partner had tons of compliments!
Lori B. 5/5 Verified
Love this tee, fits perfectly and very comfortable.
Kevin C. 5/5 Verified
Store owner replied: Super happy you're loving the tee! Appreciate you sharing the photo with us...looks awesome! - Mike
The shirt I ordered came quickly, was exactly as described, and fits me. That is a good shopping experience for me.
Sandra B. 5/5 Verified
The shirts are gifts for Christmas so they haven’t been worn or washed yet! Thanks!
Bonnie E. 4/5 Verified
Received my shirt and absolutely love it. The material is nice, not thick not lite right in the middle. My friends got a kick from the shirt. We'll done.
Felixberto R. 5/5 Verified
Love the heavy fabric & good quality of the t-shirts. And the design of Bourbon Pour is awesome!
Iris S. 5/5 Verified
Store owner replied: Looks sick!!! Super pumped you're loving the quality. Thanks for sharing the photo with us! - Mike
Questions About Cowbell?
Where is Cowbell Apparel based?
Cowbell Apparel is based in the USA. Have a question about your order? Email support@cowbellapparel.com.
How does this tee fit?
Relaxed unisex fit on heavyweight, garment-dyed Comfort Colors cotton. Roomy through the chest and shoulders with a ribbed collar, and it feels broken in from the first wear.
Use Find my size to start from your height and weight, or compare the 1717 measurements to a tee you already own.
Will I get a tracking number for my order?
Yes! Once your order ships, you'll receive a tracking email with a special number so you can follow your package's journey — right to your doorstep.
What materials are your products made of?
Our shirts are made from premium Comfort Colors® 1717 tees, crafted from 100% ring-spun cotton. They’re garment-dyed and soft-washed for a broken-in feel, built with a relaxed fit, durable double-needle stitching, and a seamless tubular body that holds its shape wear after wear.
Something isn't right?
We stand behind the premium quality of our gear. If your apparel arrives damaged, defective, or misprinted, we will make it right — that’s on us.
Just reach out to us at support@cowbellapparel.com within 30 days of delivery, and we will get you back to the grill happy.
