I love my dog. I love hot dogs. My dog loves hot dogs. I love this shirt. I have 6 Cowbell Apparel shirts now and I love them all.
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Built from 100% ring-spun Comfort Colors cotton, this tee has that broken-in feel right out of the box — no stiffness, no shine, no nonsense.
It’s heavier, durable, and made to handle weekend BBQs, hot grills, and whatever else the day throws at it. The fit runs true to size, drapes right, and actually looks better the more you wear it.
This is the kind of shirt you throw on before firing up the grill and forget you’re even wearing — until someone asks where you got it.
Designed, printed, and shipped in the USA by people who understand that good things take time.
*Please also note that the shipping rate for many items we sell are weight-based*
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Heavyweight, garment-dyed cotton that shows up looking lived-in and stays that way. It hangs right, holds its shape, and doesn’t flinch at a long weekend in the yard. The rest of your tees should be nervous.
Every Cowbell Apparel shirt is designed, printed and finished right here in the USA. We use premium-quality Comfort Colors® blanks, bold inks, and an eye for detail. No shortcuts. Just real American grit — worn proud.
Hundreds of five-star reviews mention the same word: quality. That’s not luck, that’s the standard. And if you ever need us, you’ll get a fast answer from a real person, not a bot, and we’ll make it right. That’s the Cowbell Guarantee.
When you’re wearing Cowbell, you’re one of us. Welcome to The Herd.
The Herd, in real life
See what our customers are wearing, and what they have to say.
Overall rating: 4.8 / 5 from 1521 reviews.
I love my dog. I love hot dogs. My dog loves hot dogs. I love this shirt. I have 6 Cowbell Apparel shirts now and I love them all.
Steven K. 5/5 Verified
The shirt was a father's day gift. He absolutely loved it! Very good quality!
Lisa P. 5/5 Verified
Grillin’, chillin’ and diggin’ our Cowbell T’s with my bros in Boyne City, MI. I gettin’ ready to order another batch of these AWESOME T-shirts!! Thank you.
Bruce M. 5/5 Verified
Mu husband loves smoking on his pellet grill and this shirt is perfect for him@
Chris D. 5/5 Verified
Got a stain on it ,sprayed said stain and it took the color out,oh well it adds character,great fitting shirts!
Edward K. 5/5 Verified
Love the shirt! Great quality. Great fit. 😀
Paula P. 5/5 Verified
Great quality and excellent fit
Sherry M. 5/5 Verified
Someone commented on how cute the shirt was at a restaurant the first time I wore it.
Stacey B. 5/5 Verified
Love this shirt! As a known hot dog aficionado and grill master, it makes a real statement!
Joel M. 5/5 Verified
Capt. Tom Shealy of the @sundogsoflakemurray hotdog boat doing what he does best…#makingsummergreat! Love your t-shirts!
Langley S. 5/5 Verified
Shipped quickly and fits nicely. 5’ 10” and 150 lbs. wearing a size large. The shirt is soft, yet feels like real quality material.
Brett M. 5/5 Verified
Love the shirt. Plus good quality.
Evan R. 5/5 Verified
I probably need a hot dog
Anthony L. 5/5 Verified
The shirt is a gift for a surprise 70th. The quality is everything I hoped it to be. Thank you for the quick ship as well!
Cherryl D. 5/5 Verified
Love the shirts ! Cute ! I wish it was a more lightweight a bit softer fabric . Like what a lot of T shirts are now
Jack B. 5/5 Verified
I bought it for my son who is a grilling maniac. He said he loves it!😃
Gayle H. 5/5 Verified
Obsessed with this t shirt. It’s so fun, I’ve already gotten compliments on it and I’ve only had it a week! The order was completed and delivered quickly, the quality is great, and I will definitely be ordering more in the future. Only thing I’ll add, and the suggestion is written with the sizing, but definitely size up since they are pre shrunk. If you’re wondering whether or not to buy something - just do it! They’re great.
Kayla D. 5/5 Verified
Husband loves it! Keep up the good work!
Theresa N. 5/5 Verified
Dogs and brats that’s how we roll!!! Thanks Cowbell for making me look even better at the grill. Grilled M E A T, it’s what’s for dinner.
Bruce M. 5/5 Verified
Very happy with the quality and design on the shirt. I would recommend ordering.
Kathleen S. 5/5 Verified
Soft, made with love, and so cool. These shirts are amazing.
Camille C. 5/5 Verified
Love the color and the Comfort of cotton it feels right! This shirt has bring smiles and laughter around my friends.
Cesar P. 5/5 Verified
Great shirt. 🎉🙌🏼 Can't tell you how many people compliment us. I give them your website. Tell em you'll be happy with the quality.
Andrew B. 5/5 Verified
great quality--fits perfect
Donna G. 5/5 Verified
I bought this for my niece. She lives on a golf course and loved the tee.
Rex B. 5/5 Verified
Cowbell T shirts are without a doubt a high quality item. I have purchased several of them and continue to look at new styles as they come out. Definitely give them a try!
John R. 5/5 Verified
I am 80 years old and have put lights on 60 Christmas trees! They ranged from 8’ to 18’ tall! The tangled lights were a problem in at least 40🤣! I am going to a special Cancer show in San Diego featuring Will Ferrel If I get to meet him I will put in a plug for your great quality company👍! Best of luck and Merry Christmas Mike Keefe
Mike K. 5/5 Verified
Store owner replied: Hey Mike! We can all relate to a tangled set of lights! Really happy you’re loving the brand, and thanks for sending in the great photo!
I bought 11 shirts and look forward to giving all of them away as Christmas presents!
Michael S. 5/5 Verified
The comfort is great. The material is soft and comfy. It’s good thick material that feels great and of good quality. The only thing is I accidentally ordered the ladies shape/size instead of the regular shape. This created a problem for my wife, since I had forgotten which style I ordered last time. She enjoys the regular “fit” and not the ladies. Good news is that this now fits my daughter. So I will need to be ordering a regular fit!!
Timothy M. 4/5 Verified
Love the quality, and it's super cute! Just like the photos!
Margarita G. 5/5 Verified
Having fun with our shirts, we love them.
Wanda M. 5/5 Verified
Bought 3 of these T-shirts for my husband and sons in law for Christmas. T-shirt is 100% cotton and good quality.
Diane C. 5/5 Verified
My husband loves this shirt.
Stacey B. 5/5 Verified
Shirt was delivered within a few days of ordering. Great quality and true to size fit. I'll be buying more!
Stewart H. 5/5 Verified
Love the feel and fit of these shirts!!
Michael H. 5/5 Verified
The quality of the shirt is great! And the fit is true to size. I wore this to a wine festival and got a lot of compliments!
Victoria B. 5/5 Verified
Super cute quality tee! The colors are vibrant! Ordering another!
Chris H. 5/5 Verified
My dad bakes bread daily and when I saw this shirt - couldn’t have been more perfect when he’s baking away ! Great quality and so many fun ones.
Tracie G. 5/5 Verified
I love these t-shirts! They are so fun! I have purchased nine for myself, my husband and my granddaughter. One of my buddies at the Y yesterday stopped me and said where did you get that cute shirt? That's the response I get everywhere. Can't mess up getting cowbell apparel and comfort color t-shirts which are the best quality.
Patti L. 5/5 Verified
Gift for a coworker and it made his day!
K M. 5/5 Verified
Overall rating: 4.8 / 5 from 50 reviews.
Having fun with our shirts, we love them.
Wanda M. 5/5 Verified
My sister and I, enjoying our shirts.
Wanda M. 5/5 Verified
Fun times with our shirts
Valorie C. 5/5 Verified
Perfect fit! I purchased this for my husband and he was thrilled! I bought the large as he is broad shouldered and it fits great. The length is good as well. No belly peaking out. The picture is so cute. 6' 215 pounds
Claudia K. 5/5 Verified
Great shirt, and a huge hit! Gifted to my brother and he loves it. His wife also thought it was adorable. Good quality t shirt, and the print feels sturdy too - like it won't wash off after a couple washes.
Katherine A. 5/5 Verified
Great blue navy shirt and love it! I bought XL for a lounge around the house shirt, but may get a L as well to tease everyone! 😜
Jim H. 5/5 Verified
Great shirts for Wet Wednesday at the neighborhood club house.
Paul B. 5/5 Verified
Great product. Awesome design.
Barbara G. 5/5 Verified
I got a lot of stares wearing my T-shirt and then of course I had to go get an old-fashioned. It certainly is a head turner!!
Jean S. 5/5 Verified
Great shirts
Jesse B. 5/5 Verified
Bourbon Cannonball — Premium Tee
Store owner replied: This is so freakin' awesome!! The tees look great but the energy here is through the roof. Really appreciate you sending this in. Thanks for representing Cowbell!!! - Mike
Absolutely love the 2 shirts I bought. They are a Christmas gift and are perfect. May order some more for gifts.
Nancy E. 5/5 Verified
So this tee is for my husband for Christmas.i loved the tee and the quality.
Deborah M. 5/5 Verified
The shirt is great. Love the design and the material is soft and comfortable.
Teresa P. 5/5 Verified
I saw this t-shirt and knew immediately that it was a perfect birthday gift for my brother in law. The image is a cute ice cube jumping into a whiskey glass. My brother in law has a great sense of fun and loves his whiskey. When it arrived, I was not disappointed. The fabric is soft and will be comfortable to wear. The image is bright and well done. I am happy with my purchase.
Lee M. 5/5 Verified
I love my new shirt from cowbell! I like the design I picked and the t shirts they use are of the best quality. I have a bunch of shirts that are made from the same tshirt company and they are supreme. I liked my shirt so much I bought my wife one too and she loves it as well. Great job cowbell.
Tyler R. 5/5 Verified
Gift for my husband, he loves it!! Perfect fit
Therese P. 5/5 Verified
My husband love these shirts 👕. We are very happy with the fit and quality. Thank you
Kimberly S. 5/5 Verified
What great material and one of a kind design. Their customer service goes above and beyond to ensure that you are happy with their product. Love everything about them. 😍
Licet K. 5/5 Verified
Good Quality shirts. Will order again. Fun gift.
Patricia S. 5/5 Verified
Wonderfully fun design and good quality shirt!
David B. 5/5 Verified
It is a Christmas present so the recipient has not seen/worn it. Visually it is great and the material looks and feels solid.
Wendy H. 5/5 Verified
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Richard L. 5/5 Verified
Great purchase. High quality!!!
Tom V. 5/5 Verified
Great quality shirt, good fit
Devon S. 5/5 Verified
Bought this shirt for my husband, great quality and he loved it! Just a great shirt all around!
Debi O. 5/5 Verified
great quality I love the tee
Barbara S. 5/5 Verified
My brother-in-law loved this shirt. It’s really fun. However, the large runs a little small and the color was lighter than I thought it would be.
Leslie M. 4/5 Verified
Love these tshirts. Very creative and great quality fabric. I bought three of them.
Lisa S. 5/5 Verified
The quality of the product is very good. The sizing was off in my opinion but Alex quickly corrected the issue and followed up to see if I was satisfied. I would recommend purchasing from this company.
Paul R. 4/5 Verified
The shirts are gifts for Christmas so they haven’t been worn or washed yet! Thanks!
Bonnie E. 4/5 Verified
Did not like the fit or the neck. Very tight for an XL.
Christopher K. 3/5 Verified
Great shirt!
David M. 5/5 Verified
Good quality shirt. So many orders are cheap thin shirts. Really like it
Kevin M. 5/5 Verified
Very good quality…Xmas present
T B. 5/5 Verified
Such a fun print. Love this shirt, the graphics came through even better than I expected and the quality of the actual shirt/fabric was much nicer than I expected.
Brian S. 5/5 Verified
My husband really likes the pictures - they are a hoot! He does say the shirt is tighter in the neck than his other tees, but it doesn't bother him too much.
Lori W. 4/5 Verified
My husband loves his bourbon cannon ball t-shirts! We got them in various sizes for his business partner, employees and a friend! The boys are loving them!
Joyce C. 5/5 Verified
Great quality make and I get tons of compliments on the shirt as well
Anthony A. 5/5 Verified
Purchased for my husband he loved it!
Shawn H. 5/5 Verified
Material of the shirt better than expected….not sure how the graphics will hold up….seems to be some kind of ironed on application
Paul C. 3/5 Verified
Before you head out
Still deciding? We’re happy to help.
Relaxed unisex fit on heavyweight, garment-dyed Comfort Colors cotton. Roomy through the chest and shoulders with a ribbed collar, and it feels broken in from the first wear.
Use Find my size to start from your height and weight, or compare the 1717 measurements to a tee you already own.
Machine wash cold, inside out, with like colors. Tumble dry low. Use only non-chlorine bleach. No ironing and no dry cleaning.
Wash it by itself before the first wear, since garment-dyed colors can bleed a little at first.
We print your tee after you order. It typically ships in 3 to 5 business days, and we’ll email your tracking link. Shipping time is separate from delivery time.
Orders of $85 or more ship free. Under $85, shipping is a flat $4.95.
We stand behind the premium quality of our gear. If your apparel arrives damaged, defective, or misprinted, we will make it right. That’s on us.
Just reach out to us at support@cowbellapparel.com within 30 days of delivery, and we will get you back to the yard happy.
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