I love my dog. I love hot dogs. My dog loves hot dogs. I love this shirt. I have 6 Cowbell Apparel shirts now and I love them all.
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Built from 100% ring-spun Comfort Colors cotton, this tee has that broken-in feel right out of the box — no stiffness, no shine, no nonsense.
It’s heavier, durable, and made to handle weekend BBQs, hot grills, and whatever else the day throws at it. The fit runs true to size, drapes right, and actually looks better the more you wear it.
This is the kind of shirt you throw on before firing up the grill and forget you’re even wearing — until someone asks where you got it.
Designed, printed, and shipped in the USA by people who understand that good things take time.
*Please also note that the shipping rate for many items we sell are weight-based*
The Cowbell Guarantee: We want you to love your gear. If something arrives damaged, defective, or with a bad print, we'll make it right — that's on us.
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For questions, or if something is wrong, just reach out to us at support@cowbellapparel.com.
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Heavyweight, garment-dyed cotton that shows up looking lived-in and stays that way. It hangs right, holds its shape, and doesn’t flinch at a long weekend in the yard. The rest of your tees should be nervous.
Every Cowbell Apparel shirt is designed, printed and finished right here in the USA. We use premium-quality Comfort Colors® blanks, bold inks, and an eye for detail. No shortcuts. Just real American grit — worn proud.
Hundreds of five-star reviews mention the same word: quality. That’s not luck, that’s the standard. And if you ever need us, you’ll get a fast answer from a real person, not a bot, and we’ll make it right. That’s the Cowbell Guarantee.
When you’re wearing Cowbell, you’re one of us. Welcome to The Herd.
The Herd, in real life
See what our customers are wearing, and what they have to say.
Overall rating: 4.8 / 5 from 1521 reviews.
I love my dog. I love hot dogs. My dog loves hot dogs. I love this shirt. I have 6 Cowbell Apparel shirts now and I love them all.
Steven K. 5/5 Verified
The shirt was a father's day gift. He absolutely loved it! Very good quality!
Lisa P. 5/5 Verified
Grillin’, chillin’ and diggin’ our Cowbell T’s with my bros in Boyne City, MI. I gettin’ ready to order another batch of these AWESOME T-shirts!! Thank you.
Bruce M. 5/5 Verified
Mu husband loves smoking on his pellet grill and this shirt is perfect for him@
Chris D. 5/5 Verified
Got a stain on it ,sprayed said stain and it took the color out,oh well it adds character,great fitting shirts!
Edward K. 5/5 Verified
Love the shirt! Great quality. Great fit. 😀
Paula P. 5/5 Verified
Great quality and excellent fit
Sherry M. 5/5 Verified
Someone commented on how cute the shirt was at a restaurant the first time I wore it.
Stacey B. 5/5 Verified
Love this shirt! As a known hot dog aficionado and grill master, it makes a real statement!
Joel M. 5/5 Verified
Capt. Tom Shealy of the @sundogsoflakemurray hotdog boat doing what he does best…#makingsummergreat! Love your t-shirts!
Langley S. 5/5 Verified
Shipped quickly and fits nicely. 5’ 10” and 150 lbs. wearing a size large. The shirt is soft, yet feels like real quality material.
Brett M. 5/5 Verified
Love the shirt. Plus good quality.
Evan R. 5/5 Verified
I probably need a hot dog
Anthony L. 5/5 Verified
The shirt is a gift for a surprise 70th. The quality is everything I hoped it to be. Thank you for the quick ship as well!
Cherryl D. 5/5 Verified
Love the shirts ! Cute ! I wish it was a more lightweight a bit softer fabric . Like what a lot of T shirts are now
Jack B. 5/5 Verified
I bought it for my son who is a grilling maniac. He said he loves it!😃
Gayle H. 5/5 Verified
Obsessed with this t shirt. It’s so fun, I’ve already gotten compliments on it and I’ve only had it a week! The order was completed and delivered quickly, the quality is great, and I will definitely be ordering more in the future. Only thing I’ll add, and the suggestion is written with the sizing, but definitely size up since they are pre shrunk. If you’re wondering whether or not to buy something - just do it! They’re great.
Kayla D. 5/5 Verified
Husband loves it! Keep up the good work!
Theresa N. 5/5 Verified
Dogs and brats that’s how we roll!!! Thanks Cowbell for making me look even better at the grill. Grilled M E A T, it’s what’s for dinner.
Bruce M. 5/5 Verified
Very happy with the quality and design on the shirt. I would recommend ordering.
Kathleen S. 5/5 Verified
Soft, made with love, and so cool. These shirts are amazing.
Camille C. 5/5 Verified
Love the color and the Comfort of cotton it feels right! This shirt has bring smiles and laughter around my friends.
Cesar P. 5/5 Verified
Great shirt. 🎉🙌🏼 Can't tell you how many people compliment us. I give them your website. Tell em you'll be happy with the quality.
Andrew B. 5/5 Verified
great quality--fits perfect
Donna G. 5/5 Verified
I bought this for my niece. She lives on a golf course and loved the tee.
Rex B. 5/5 Verified
Cowbell T shirts are without a doubt a high quality item. I have purchased several of them and continue to look at new styles as they come out. Definitely give them a try!
John R. 5/5 Verified
I am 80 years old and have put lights on 60 Christmas trees! They ranged from 8’ to 18’ tall! The tangled lights were a problem in at least 40🤣! I am going to a special Cancer show in San Diego featuring Will Ferrel If I get to meet him I will put in a plug for your great quality company👍! Best of luck and Merry Christmas Mike Keefe
Mike K. 5/5 Verified
Store owner replied: Hey Mike! We can all relate to a tangled set of lights! Really happy you’re loving the brand, and thanks for sending in the great photo!
I bought 11 shirts and look forward to giving all of them away as Christmas presents!
Michael S. 5/5 Verified
The comfort is great. The material is soft and comfy. It’s good thick material that feels great and of good quality. The only thing is I accidentally ordered the ladies shape/size instead of the regular shape. This created a problem for my wife, since I had forgotten which style I ordered last time. She enjoys the regular “fit” and not the ladies. Good news is that this now fits my daughter. So I will need to be ordering a regular fit!!
Timothy M. 4/5 Verified
Love the quality, and it's super cute! Just like the photos!
Margarita G. 5/5 Verified
Having fun with our shirts, we love them.
Wanda M. 5/5 Verified
Bought 3 of these T-shirts for my husband and sons in law for Christmas. T-shirt is 100% cotton and good quality.
Diane C. 5/5 Verified
My husband loves this shirt.
Stacey B. 5/5 Verified
Shirt was delivered within a few days of ordering. Great quality and true to size fit. I'll be buying more!
Stewart H. 5/5 Verified
Love the feel and fit of these shirts!!
Michael H. 5/5 Verified
The quality of the shirt is great! And the fit is true to size. I wore this to a wine festival and got a lot of compliments!
Victoria B. 5/5 Verified
Super cute quality tee! The colors are vibrant! Ordering another!
Chris H. 5/5 Verified
My dad bakes bread daily and when I saw this shirt - couldn’t have been more perfect when he’s baking away ! Great quality and so many fun ones.
Tracie G. 5/5 Verified
I love these t-shirts! They are so fun! I have purchased nine for myself, my husband and my granddaughter. One of my buddies at the Y yesterday stopped me and said where did you get that cute shirt? That's the response I get everywhere. Can't mess up getting cowbell apparel and comfort color t-shirts which are the best quality.
Patti L. 5/5 Verified
Gift for a coworker and it made his day!
K M. 5/5 Verified
Overall rating: 4.8 / 5 from 74 reviews.
Shirt was delivered within a few days of ordering. Great quality and true to size fit. I'll be buying more!
Stewart H. 5/5 Verified
The Ivory color is very nice, but it’s for a gift. The blue color is exceptional and suits me better. The quality of these t shirts is incredible! Very well made and holds up well after washing and drying. I’ve returned to buy more as gifts.
Dorothy R. 5/5 Verified
Such a fun shirt! Fits perfectly and looks amazing! Comfort Color material! High quality!
Darla M. 5/5 Verified
Dirty Martini Dive — Premium Tee
Store owner replied: That's what we want to hear! Appreciate all the kind words, and for sharing the photo! - Mike
My husband loves it says very comfortable.
Jennifer M. 5/5 Verified
I loved the t-shirt when I saw it and bought it as a gift for my martini drinking husband. He loved it!!!
Cynthia M. 5/5 Verified
Love it!!
Robert C. 5/5 Verified
Great shirt 👌 very comfortable got a bunch of compliments
Jesse B. 5/5 Verified
Excellent quality T-shirts. Love the 100% cotton, color choices, and graphics.
H K N. 5/5 Verified
Great fabric, great fit and the compliments!!!!
John F. 5/5 Verified
Beautiful shirt- adorable design! Well made…
Richard C. 5/5 Verified
It is a Christmas gift so no photo. Looks great!
Karen F. 5/5 Verified
Great quality tee shirt .. awesome idea !
Holly M. 5/5 Verified
Haven’t worn it yet, but love the looks and feel of it. It’s just too cute.!
Sandra P. 5/5 Verified
Saw this shirt and immediately thought of someone I had to buy it for! It will be a fantastic Christmas gift for a friend!
Katherine F. 5/5 Verified
Came quickly. Really cute. Got a couple different ones for Christmas gifts
Wendy C. 5/5 Verified
Great quality but very small fit
Bonnie M. 3/5 Verified
Love my T shirt !, Materiel is soft & the graphics are amazing & clear .
Gina A. 5/5 Verified
👍👍👍
Allan D. 5/5 Verified
Love the design, but these are not “quality” shirts and the return policy is basically nonexistent.
Yvonne K. 1/5 Verified
I’ve got some martini drinkers in my family.. they’re going to love getting these shirts as presents! The shirts are well made and so funny!
Susan M. 5/5 Verified
I love the color, and the fabric is a super-soft cotton. And of course, I love the design!
Paula Y. 5/5 Verified
Great looking shirt and high quality
Greg B. 5/5 Verified
Have not received it yet
Annette A. 3/5 Verified
Dirty Martini Dive — Premium Tee
Store owner replied: Hey Annette - just checked your tracking link. It's showing marked as delivered on our end. If it still hasn't turned up, shoot us an email at support@cowbellapparel.com with your order details and we will take a closer look. Thanks for your patience and support! We'll get this sorted out for you.
Great t-shirts, nice quality, soft, the collar doesn't lose its shape. My husband (Mike) has gotten many compliments on these shirts, they're fun and comfortable!
Carol H. 5/5 Verified
Fantastic customer service and responsive assistance to a size issue. Quality product worn often.
Brian T. 5/5 Verified
It was a well received gift! Big hit!
Steve G. 5/5 Verified
Shirts were fantastic. Highly recommend them. Good quality.
Barbara S. 5/5 Verified
My daughter loved it. Said it was very soft and the fit was perfect
Nellie K. 5/5 Verified
Nice shirt
Mark H. 5/5 Verified
Received my shirt and absolutely love it. The material is nice, not thick not lite right in the middle. My friends got a kick from the shirt. We'll done.
Felixberto R. 5/5 Verified
True to size, great colors and quality, and this design is adorable - nice and clear, crisp and it's a great t-shirt that will last me a very long time!
Jeanne D. 5/5 Verified
Great shirt. Love the quality. Followed washing instructions & it came out great.
Jill B. 5/5 Verified
Quality is exceptional and the colors and sizing are just as pictured. It’s a gift so I can’t share a picture yet, but very happy with the purchase. Very quick delivery too!. 5 stars!
Sharon P. 5/5 Verified
Love the dirty martini dive! Quality shirt and really cute.
Mary Ellen H. 5/5 Verified
Fit well, looked good. i got very positive comments as it’s quite funny and cute.
Reilly P. 5/5 Verified
Great quality, fits perfect!
Anthony E. 5/5 Verified
I actually didn’t unfold it as it’s a gift but the graphics are just as cute as in the ad and the fabric feels good quality!
Kristin F. 5/5 Verified
Love the shirt. Very soft and comfortable
Robin S. 5/5 Verified
Love the tee shirt. Colors are just as shown on site
Amy G. 5/5 Verified
The quality is definitely not in line with a $38 T shirt. I was excited to get it but likely won't wear it outside of the house as it looks and feels cheap. Disappointed as I bought another as a gift and they agreed that it was cute but def not good quality.
Tina L. 3/5 Verified
Dirty Martini Dive — Premium Tee
Store owner replied: Hey Tina. That definitely is not the experience we want you to have. If you can, shoot us an email at support@cowbellapparel.com with some photos of the tees so we can better see what went wrong on this one. Looking forward to hearing from you there, and thanks for giving us a shot. - Mike
Before you head out
Still deciding? We’re happy to help.
Relaxed unisex fit on heavyweight, garment-dyed Comfort Colors cotton. Roomy through the chest and shoulders with a ribbed collar, and it feels broken in from the first wear.
Use Find my size to start from your height and weight, or compare the 1717 measurements to a tee you already own.
Machine wash cold, inside out, with like colors. Tumble dry low. Use only non-chlorine bleach. No ironing and no dry cleaning.
Wash it by itself before the first wear, since garment-dyed colors can bleed a little at first.
We print your tee after you order. It typically ships in 3 to 5 business days, and we’ll email your tracking link. Shipping time is separate from delivery time.
Orders of $85 or more ship free. Under $85, shipping is a flat $4.95.
We stand behind the premium quality of our gear. If your apparel arrives damaged, defective, or misprinted, we will make it right. That’s on us.
Just reach out to us at support@cowbellapparel.com within 30 days of delivery, and we will get you back to the yard happy.
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